Turn the knowledge inside your head into a Semester-Proof Business…
Even during a busy semester, you can transform your valuable idea (or side hustle hobby) into a bankable business that complements your academic schedule and makes money on autopilot.
Details below↓.
Pre-Recorded Semester-Proof Biz Video Lessons
Video lessons and workbook to teach you:
the secret sauce for making money during a busy semester
the minimal content strategy to fuel your sales system
tech tutorials to set up your automated sales system
Bonus: Semester-Proof Business Notion Dashboard
Notion template to serve as your semester-proof business dashboard. This is your business hub to keep all of your business operations organized.
Bonus: 90-Minute One-on-One Strategy Session
Live One-on-One business strategy session to support you in implementing your sales on semester-proof business system.
You want to make moves in the entrepreneurial world as an academic, but you keep running into the same two problems:
You have extremely limited time because you still believe in doing great work on campus.
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You don’t yet have consistent sales inside your business or direction on how to earn more for your ideas without creating 5x the work.
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Here’s the solution:
semester-proof your business…
….by setting up systems and automations to reduce the amount of time necessary to operate your business.
What’s a semester-proof business?
A business that remains consistently profitable - no matter how busy your semester gets.
A profitable entity that utilizes systems and automations to operate for you whenever you get super drained during overwhelming times (first week of classes, midterms, finals, grant/publication deadlines, search committee duties, conferences, etc.).
The Semester-Proof Business Course for Academic Entrepreneurs is right for you if:
You are an academic: professor, lecturer, adjunct, or researcher bound by your university’s academic calendar.
You want to sell (or do sell) the knowledge inside of your brain via coaching, consulting, digital courses, templates, books, workshops, digital products, etc.
Your business revenue plummets when the semester gets busy because you don’t have time to operate it.
You want a PLUG & PLAY process for a knowledge-based business to keep profitable when you don’t have time to run it yourself.
Inside of the Semester-Proof Business Course, you will learn and implement a 3-step process to build your own revenue-generating automated sales system.
I’m Dr. Toyin Alli.
I truly believe that it's possible to be successful in academia and live a fulfilled life at the same time. I'm doing it!
2021 was an exciting year for me:
I was promoted to Senior Lecturer
I won a teaching award
My business surpassed $100,000 in revenue
How? I’ve created a semester-proof business that remains profitable even when I have zero energy during the semester to work on it!
Systems and automations are the only way that I could have grown my business to six figures while being a full time academic at the same time!
I make Sales On Autopilot!
And that's exactly what I teach academic entrepreneurs like you!
Do you ever think…
…this semester is going to be different?
As an academic with dreams of making additional income through an impactful online business, you’ve likely said to yourself, “This semester is going to be different. I’m going to get ahead in my work, manage my time better, and finally include *business tasks* as a regular part of my week.”
And then, three weeks into the semester, all plans of managing both academia and your business goals are forgotten.
And your to-do list becomes:
Grading
Writing quizzes, tests, and worksheets
Letters of recommendation
Committee work/service to the department
Departmental meetings
Research
Writing papers
It feels like the semester gets busier and busier as the weeks go by.
So the time you’ve set aside for working on your business gets consumed by academic responsibilities.
And when you do have free time, rest and self-care are the priority.
As they should be!
Which is perfectly reasonable!
Sure, from the outside looking in, the academic lifestyle seems super flexible. And it is!
But we know the truth:
Academia requires a lot of personal time and energy.
So, if you are spending all of your time and energy on academic responsibilities, you’ll be too tired and too drained to grow your business.
And that’s the dilemma.
How can academic entrepreneurs expect to make more money when our academic responsibilities take our time and energy away from our business?
Do you know that you can implement a business strategy that supports you even when you aren’t able to work on your business?
If you are anything like my clients…
You understand the importance of finding fulfillment outside of academia. You want to live a well-rounded life filled with fun, happiness, joy, family, and freedom.
And you also want to make additional income outside of your academic salary.
You know that you could be making a greater impact with your business (or business idea) but you’re struggling to get it off the ground because academic responsibilities during the semester take priority over a hobby.
And that is the BIGGEST MISTAKE I see academic entrepreneurs make! They treat their business like a hobby.
And I get it! Having a hobby is safe. Hobbies are fun. Hobbies don’t require commitment. Hobbies don’t come with the risk of failure.
But hobbies also don’t make money.
Academia requires a lot of personal time and energy.
If you’re spending all of your time and energy on your academic responsibilities, you’ll be too tired and too drained to grow your business.
How can you expect to make more money when your academic responsibilities take time and energy away from your business?
You think…
“If I could just get ahead this week, I’ll finally have time to work on my business on the weekend.”
“I’ll use Spring Break to make progress in my business.”
“I’ll build my business over the summer.”
But you never get ahead in your academic work. And you need your weekends and breaks to rest and reset for the next semester.
The average entrepreneur works a total of 52 hours a week.
As academic entrepreneurs, we don’t have that kind of time.
I’ve figured out how to grow my business to six-figures working 10% of that.
Yes; I spend less than 5 hours a week operating my business.
When I realized the difference between a hobby and a business is that a business makes money, I knew that the only way to optimize my time was to focus on the profitable tasks in my business.
The tasks that lead to sales.
And I get it…
Selling is scary!
Especially when you haven’t learned the tools that make selling online feel good instead of feeling sleazy.
However, selling becomes much easier when it’s done on autopilot. It helps you make more offers in less time and gives you the confidence to sell more.
You can make passive income during a busy semester.
I will teach you how inside of The Semester-Proof Business Course and live implementation class.
Love from past attendees
“…clarity about the process and even more ideas for products!”
Toyin's course is AMAZING. She's thoughtful, clear, and sets up an easy to follow system. I left the course with much clarity about the process and even more ideas for products!
Sabrina Speights, Assistant Professor
“I especially love that she created this strategy specifically for academics.”
I love absolutely everything that Dr. Toyin Alli creates and offers! The Semester-Proof Business Course was exactly what I expected from her.
I love how she taught me how to set up a passive funnel system without all the expenses or complications that other business coaches teach. I especially love that she created this strategy specifically for academics.
I'm designing my funnel now, and I've been constantly referring back to her templates as I prepare my own funnel. With this strategy, I hope to continue building my business and expanding my impact while being a chemistry grad student.
Brittany Trinh, Grad Student and Web Strategist/Designer
What You Will Learn Inside of The Semester-Proof Business Course…
Understanding exactly how your ideal customer wants to hear about your offer and positioning it in a way that makes them feel like you made your digital product JUST FOR THEM is essential for making sales online.
Using sales psychology in this way will make your offer an "easy yes" for your ideal customer!
You will learn to use sales psychology in your messaging. Every video, every email, every social media post, every live chat...literally every time you talk about your business, you’ll be using sales psychology.
Why? Because it makes selling so much easier and 100 times more authentic instead of sleazy.
Phase One: The Secret Sauce for Selling Online and on Autopilot
I will never advocate for posting on social media everyday. I just don't have the energy to do it myself during a busy semester so I will never recommend it for someone else who is also an academic.
Instead, I’ll teach your how to create content that appreciates...
And by appreciate, I mean content that is Google-able and is super valuable for your ideal customer.
With this strategy, you won't have to create content everyday or even every week.
Your ideal customer will be able to find your content on their own exactly when they need to solve the problem that can be solved by your digital product.
Which is perfect because the people who find your content will be ready to buy! They will become customers and not just lurkers.
Phase Two: Creating Content that Converts
I use systems and automations to do all of the heavy lifting of running my business for me. And I’ll teach you to do the same.
All you’ll have to do is attract your ideal customer (using the strategies in Lessons 1 and 2) to your automated sales funnels and the technology will do the work of selling and helping them make a buying decision for you.
This will cuts down your business tasks by 90% compared to what other online business owners do weekly.
In fact, because of the strategies in these three lessons, I typically spend only 5 hours or less per week working on my business.
And I still make sales every single week!
Phase Three: The $9 Tech Stack to Support your Automated Sales Machine
What’s included?
[Note: you can expand each section description by tapping the “v” button.]
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You will receive lifetime (unlimited) access to a Course Dashboard that will include all lessons of The Semester-Proof Business Course.
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An editable Course Workbook will be provided to help you solidify what you learn and build your own semester-proof business.
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Tech Tutorials for recommended systems have been created to help you build your own sales machine that runs on autopilot…during a busy semester.
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A major part of the Semester-Proof Business strategy depends on email marketing, specifically, email sequences. You will receive 9 email templates infused with sales psychology that you can plug and play for your own audience.
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All of the lessons for The Semester-Proof Business Course are pre-recorded. You will also receive a private one-on-one strategy session with Dr. Toyin Alli to build your own semester-proof business system.
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If you have never sold your own digital products and services online, it can be challenging to determine how much to charge your clients and customers. How do you decide on something that seems so arbitrary and subjective?
Inside of this training, I’ll share a fool-proof method for pricing your digital products and services that strike a comfortable balance between fairness to your customer and valuing your time and effort.
Ready to Build your Semester-Proof Business?
When you sign up, you will receive access to a workshop dashboard with unlimited (lifetime) access to on-demand replays of each lesson as well as the workbook, email templates, tech tutorials, and pricing training.